For parents of children with growth hormone disorders, I created an email campaign that offered helpful information in a warm, empathetic voice.
Working through agency Venture Arts, I rewrote copy from the landing page we’d used for the beta version of this release and added new feature
Working pro bono, I created an editorial style guide to inform and shape the writing of the IAI’s newly refreshed website.
I created a content strategy, worked on IA, wrote original content, and rewrote or edited existing content for this massive site overhaul.